Dispatch from the Head Sherpa

Will you #BeHere? Delaware Leads the Nation in Geo-Mapping Social Media Project

As small and medium businesses enter into electronic marketing arena, they face new challenges unlike any seen before in traditional marketing outlets. Applications, live maps, social media shout-outs all carry great weight to those users "in the know" - but how does a business get recognition and tap into this audience? How do they get people in the door?

Enter #BeHere Wilmington - an ambitious geo-locating project that aims for Wilmington to be the first city in the country to have 100% of the downtown street-level businesses added to mobile applications like Foursquare, Facebook Places, Gowalla, and Google Places.