As a small business owner, you may be a bit perplexed how to gain the most value out of LinkedIn. You may have already spent countless hours trying to leverage the platform with little success. So what are you doing wrong? And how can you make the most out of your time on the platform? Here are a few tactics any SMB can follow to gain more value from LinkedIn.
Know LinkedIn’s purpose
Simply put, LinkedIn is not a content marketing platform.
LinkedIn tips for the SMB
Future Now III – Low Tech Trumps High Tech
In our Future Now series, we’ve been exploring how advances in technology can enable us to stay ahead of the curve for business trends. But I want to share an alternate view of the Future Now philosophy – knowing when there isn’t a high tech solution, and relying instead upon good old-fashioned ingenuity.
The Future is Now!
Before I got into the technology business, I used to think of the “the future” as a projected time so far beyond my immediate reality that it seemed like a sci-fi movie. I would see this high-tech future in terms of outer space, like, “In the future, Explorer space probe will start sending high resolution photographs of Saturn’s rings.