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Why your company needs to be on Instagram

It's astounding how celebrities manage to amass millions of followers and gain thousands of likes for posting a photo of their shadow. Companies of all sizes would go crazy for that kind of exposure, but rarely do their wishes get granted. But not all hope is lost, start small and take baby steps with the help of Instagram’s recently-announced tools that help make the process of establishing your company’s presence an easier one:
Business profile pages
Previously, it was hard for Instagram users to distinguish an account belonging to a business from one that is dedicated to cats, but with the Business Profile feature, that’s a problem of the past.

5 popular virtualization platforms for SMBs

Virtualization allows you to eliminate dependency on physical hardware limitations and software requirements. Exactly how you achieve that comes in a number of different solutions with even more confusing lingo and acronyms, but before you can tackle any of that it’s a good idea to go over the different companies providing the services.

What can we expect from Apple HealthKit?

Medical records are generally inaccessible and hard to understand. In fact, if you were to try reading your own medical data, you might find that it’s almost as if it’s in a different language. A medical record can be riddled with cryptic phrases, acronyms and complex terms that mean nothing in the eyes of someone that didn’t study medicine for eight years.

Apps for Work from Google gets an upgrade

While many SMBs rave about Apps for Work and its ability to provide cheap enterprise-level productivity software, it’s generally agreed upon that there is one huge gap in what they offer. Google is hoping to amend this oversight with its recent announcement of Springboard, a tool designed to bring all of the individual apps together as one big happy family.

Ecommerce: Squarespace adds new analytics

Even if your business doesn’t see internet-based commerce as a top priority, it’s hard to ignore it as a sizable revenue opportunity regardless of your target market. Content management service (CMS) Squarespace knows exactly how you feel. Long kept as a secondary goal, the popular service will finally make moves to better cater to ecommerce subscribers looking to get more information and ROI out of the platform.

Game Over: NBA team losses valuable data

Good cyber security, much like the best NBA defenses, must be strong and able to stop threats from every which way. For the Milwaukee Bucks, their on-court and cyber security defense could both use a little practice. Yahoo! Sports reported that the Milwaukee Bucks sent out the names, addresses, Social Security numbers, compensation information and dates of birth of players as part of a spoofed email attack.

Seven Microsoft Excel mastery tips

When was the last time you used Microsoft Excel? And no, hovering over the icon doesn’t count. If it’s taking you too long to remember, then it probably is. Digital literacy is an essential part of finding a job these days, in fact taking a look at it further reveals that proficiency in Excel is a skill still sought after by most companies.

Learn from this NFL team’s EMR fumble

ESPN recently reported that a laptop containing the medical records of thousands of NFL players was stolen from the car of a Washington Redskins’ trainer. And while the team released a statement saying no health information protected under HIPAA guidelines was at risk, the incident shows that EMRs are vulnerable no matter the size of your company.